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Tidy Zest Denim

#205390
Notes

Tidy Zest Denim (#205390) is a true azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (213°, 64%, 35%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#205390
RGB
rgb(32, 83, 144)
HSL
hsl(213, 64%, 35%)
HWB
hwb(213 13% 44%)
OKLCH
oklch(44.1% 0.114 254.9)
P3
color(display-p3 0.1801 0.3211 0.5473)
HSV
hsv(213, 78%, 56%)
LAB
lab(35.02% 5.62 -38.56)
LCH
lch(35.02% 38.97 278.30)
CMYK
cmyk(78%, 42%, 0%, 44%)

Etymology

Tidy
adjective

Old English tidig, timely — drifted in modern English to mean neat, orderly. Used as a color modifier for hues that read as composed and unfussy. Tidy beige, tidy gray: moderate saturation combined with optical neatness. Sits at the crisp-bucket alongside plain and modest.

Zest
modifier

French zeste, citrus-peel-and-bright-tang. As a color modifier, zest implies a bright-citrus-peel-and-aromatic-oil quality, the visual register of Provençal-and-Sicilian-citrus-zest hand-bright-citrus-peel-and-aromatic-oil Provençal-and-Sicilian-citrus-zest-and-Mediterranean-bergamot zest-and-bright-citrus-peel surfaces under Provençal-and-Sicilian-citrus-zest-and-Mediterranean-bergamot Menton-and-Sicily-and-Calabria-citrus-grove citrus-grove-light. Sits at the modifier-and-flavor end of the grid, parallel to tang and bergamot in usage.

Denim
noun

The diagonal-twill cotton fabric originally woven in Nîmes, France — serge de Nîmes, contracted to denim — and dyed with indigo since at least the eighteenth century. The color refers to a worn but un-faded pair of raw denim jeans: a saturated, slightly muted blue with the matte finish of cotton fiber that has absorbed dye through generations of weft and warp. Cooler than royal, warmer than navy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#205390
Original
#355892
Protanopia
#224e8f
Deuteranopia
#00616a
Tritanopia
#4d4d4d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
7.77:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
2.70:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##205390
Display P3
Display P3
color(display-p3 0.1801 0.3211 0.5473)
P3 has subtle headroomOKLCH chroma 0.114

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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