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Sure Tide

#1e77ad
Notes

Sure Tide (#1E77AD) is a true azure with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (203°, 70%, 40%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#1e77ad
RGB
rgb(30, 119, 173)
HSL
hsl(203, 70%, 40%)
HWB
hwb(203 12% 32%)
OKLCH
oklch(54.5% 0.116 241.3)
P3
color(display-p3 0.2305 0.4599 0.6607)
HSV
hsv(203, 83%, 68%)
LAB
lab(47.60% -5.94 -35.85)
LCH
lch(47.60% 36.34 260.59)
CMYK
cmyk(83%, 31%, 0%, 32%)

Etymology

Sure
adjective

Old French seur, certain — used as a color modifier since the medieval period for hues that read as confident and stable. Sure red, sure blue: moderate saturation combined with optical commitment. Sits at the crisp-bucket center alongside steady and true.

Tide
noun

The slow flow of seawater driven by lunar gravity — the daily cycle of high to low and back. Tidal and tide used as a color refer to the deep blue-green of coastal water at mid-tide on an overcast day: a soft, slightly muted blue-green with the optical complexity of water in motion. Cooler than reef, deeper than seafoam, with the ecological weight of a force that has shaped every coastline on Earth.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#1e77ad
Original
#5d78af
Protanopia
#4a6bac
Deuteranopia
#00848a
Tritanopia
#686868
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.89:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.30:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##1E77AD
Display P3
Display P3
color(display-p3 0.2305 0.4599 0.6607)
P3 has subtle headroomOKLCH chroma 0.116

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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