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Dim Berry

#0d0a48
Notes

Dim Berry (#0D0A48) is a deep blue with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (243°, 76%, 16%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary yellow. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#0d0a48
RGB
rgb(13, 10, 72)
HSL
hsl(243, 76%, 16%)
HWB
hwb(243 4% 72%)
OKLCH
oklch(20.8% 0.109 273.7)
P3
color(display-p3 0.0490 0.0396 0.2701)
HSV
hsv(243, 86%, 28%)
LAB
lab(6.96% 24.87 -37.37)
LCH
lch(6.96% 44.89 303.65)
CMYK
cmyk(82%, 86%, 0%, 72%)

Etymology

Dim
adjective

Old English dim, dark, obscured. As a color modifier, dim implies reduced luminance without specific saturation effect — a dim red is a less luminous version of red rather than a less saturated one. Sits at the value-only end of the deep grid, closer to dark than to plush.

Berry
noun

A general-purpose color name for the deep blue-purple of Vaccinium blueberries, Sambucus elderberries, and the Aronia black-chokeberries that mark hedgerows in autumn. The color refers to a ripe wild blueberry's bloom-coated skin: a deep, slightly violet-shifted blue with the powdery finish of waxy fruit. Cooler than wine, warmer than indigo, with the foraged-fruit specificity of a word that covers half-a-dozen species.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#0d0a48
Original
#00184a
Protanopia
#001247
Deuteranopia
#001d29
Tritanopia
#0f0f0f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
18.20:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.15:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##0D0A48
Display P3
Display P3
color(display-p3 0.0490 0.0396 0.2701)
P3 has subtle headroomOKLCH chroma 0.109

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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