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Imperial Bluebell

#0c74b7
Notes

Imperial Bluebell (#0C74B7) is a true azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (204°, 88%, 38%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary orange. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#0c74b7
RGB
rgb(12, 116, 183)
HSL
hsl(204, 88%, 38%)
HWB
hwb(204 5% 28%)
OKLCH
oklch(54.1% 0.134 245.5)
P3
color(display-p3 0.2029 0.4479 0.6971)
HSV
hsv(204, 93%, 72%)
LAB
lab(46.96% -1.52 -42.70)
LCH
lch(46.96% 42.73 267.97)
CMYK
cmyk(93%, 37%, 0%, 28%)

Etymology

Imperial
adjective

From the Latin imperialis, of the empire — applied to color since the medieval period for the hues reserved for sovereigns and empires: imperial purple of Tyrian dye, imperial yellow of Ming-dynasty porcelain. As a modifier, imperial implies saturation combined with the institutional weight of a color owned by a court. Sits in the bold-and-deep corner, alongside royal.

Bluebell
noun

Hyacinthoides non-scripta, the wild English bluebell that carpets ancient British woodlands in late April — half the world's population grows in the United Kingdom. The color refers to a freshly opened bluebell flower: a saturated, slightly violet-shifted blue with the matte finish of a downward-hanging bell. Cooler than periwinkle, warmer than cobalt, with the seasonal weight of a flower so closely tied to one country's spring landscape.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#0c74b7
Original
#5377ba
Protanopia
#3b69b6
Deuteranopia
#00848d
Tritanopia
#636363
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.00:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.20:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##0C74B7
Display P3
Display P3
color(display-p3 0.2029 0.4479 0.6971)
P3 has subtle headroomOKLCH chroma 0.134

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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