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Stark Blueberry

#072b66
Notes

Stark Blueberry (#072B66) is a deep azure with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (217°, 87%, 21%) places it in the highly saturated band at a dark lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary amber. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#072b66
RGB
rgb(7, 43, 102)
HSL
hsl(217, 87%, 21%)
HWB
hwb(217 3% 60%)
OKLCH
oklch(30.6% 0.112 260.2)
P3
color(display-p3 0.0705 0.1658 0.3853)
HSV
hsv(217, 93%, 40%)
LAB
lab(18.94% 13.33 -38.04)
LCH
lch(18.94% 40.31 289.31)
CMYK
cmyk(93%, 58%, 0%, 60%)

Etymology

Stark
adjective

Old English stearc, stiff / strong — sharing root with German stark and Dutch sterk. As a color modifier, stark implies a deep-and-uncompromising contrast where the hue stands without modulation against its substrate. Sits at the deep-and-formal end of the grid, parallel to severe with sharper visual register.

Blueberry
noun

The genus Vaccinium — North American native berry shrubs cultivated since the early twentieth century. The fruit's deep blue-purple skin is colored by anthocyanin and the protective bloom of waxy yeast cells. The color refers to a fresh wild blueberry: a saturated, slightly cool deep blue-violet with the powdery finish of waxy fruit surface.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#072b66
Original
#003268
Protanopia
#002a65
Deuteranopia
#003a44
Tritanopia
#282828
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon White
13.58:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon Black
1.55:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##072B66
Display P3
Display P3
color(display-p3 0.0705 0.1658 0.3853)
P3 has subtle headroomOKLCH chroma 0.112

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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