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Alit Apricot

#ff7951
Notes

Alit Apricot (#FF7951) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (14°, 100%, 66%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ff7951
RGB
rgb(255, 121, 81)
HSL
hsl(14, 100%, 66%)
HWB
hwb(14 32% 0%)
OKLCH
oklch(72.7% 0.173 37.3)
P3
color(display-p3 0.9340 0.5043 0.3589)
HSV
hsv(14, 68%, 100%)
LAB
lab(66.16% 48.31 45.69)
LCH
lch(66.16% 66.49 43.40)
CMYK
cmyk(0%, 53%, 68%, 0%)

Etymology

Alit
adjective

Old English ā-lihtan, to alight — past-participle of alight. As a color modifier, alit implies a saturated-and-just-illuminated quality, the bright color of evening-streetlamp and Christmas-tree-light freshly-switched-on emission. Sits at the bright-and-warm end of the grid, parallel to aflame and aglow in usage.

Apricot
noun

From the Latin praecoxearly ripening — through the Arabic al-barqūq and the Catalan abercoc. Prunus armeniaca, despite the species name, originated in northern China and reached the Mediterranean via the Silk Road. The color is the inside of a sun-ripe apricot at the moment it splits open: a soft, slightly pink orange with the matte finish of velvet-skinned stone fruit. Lighter than peach, warmer than salmon.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ff7951
Original
#9d8f4d
Protanopia
#beac4e
Deuteranopia
#ff5e70
Tritanopia
#939393
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.59:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.11:1

Wide gamut

Display P3 representation

The CSS Color 4 wide-gamut form of this color. Both swatches render the same color on every display — the P3 form only diverges from sRGB when a designer pushes channels outside sRGB's reach.

sRGB hex
sRGB hex
##FF7951
Display P3
Display P3
color(display-p3 0.9340 0.5043 0.3589)
P3 has subtle headroomOKLCH chroma 0.173

Moderately saturated colors gain a small bump in P3 — the difference is usually visible side-by-side on wide-gamut hardware but won't change the character of the color.

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