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Vibrant Suo

#fd98d6
Notes

Vibrant Suo (#FD98D6) is a soft magenta with a pastel character. It reads calm and airy, with enough chroma to feel intentional rather than washed out. Its HSL profile (323°, 96%, 79%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#fd98d6
RGB
rgb(253, 152, 214)
HSL
hsl(323, 96%, 79%)
HWB
hwb(323 60% 1%)
OKLCH
oklch(80.2% 0.141 343.2)
HSV
hsv(323, 40%, 99%)
LAB
lab(74.95% 45.93 -15.43)
LCH
lch(74.95% 48.46 341.43)
CMYK
cmyk(0%, 40%, 15%, 1%)

Etymology

Vibrant
adjective

From the Latin vibrare, to shake — used as a color word since the seventeenth century for hues that read as alive and resonant. Vibrant orange, vibrant green: the implication is saturation combined with the optical impression of slight motion or energy. Sits at the bright-bucket center alongside vivid and lively.

Suo
noun

Japanese 蘇芳, sappan-wood dye (Caesalpinia sappan) — derived from a Southeast Asian tree's heartwood, imported to Japan since the Nara period (710–794) for dyeing court robes a deep red-purple. Suo color refers to a suo-dyed Heian-period silk kinu: a saturated, slightly cool deep magenta with the silk luster of multi-bath sappan-wood dye on tussah silk. Distinct from akane (madder) and beni (safflower).

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#fd98d6
Original
#9eafd8
Protanopia
#b8bfd3
Deuteranopia
#ff98af
Tritanopia
#b2b2b2
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.97:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
10.64:1

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