colors
Back to gallery

Showy Flamingo

#fd788a
Notes

Showy Flamingo (#FD788A) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (352°, 97%, 73%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#fd788a
RGB
rgb(253, 120, 138)
HSL
hsl(352, 97%, 73%)
HWB
hwb(352 47% 1%)
OKLCH
oklch(73.3% 0.162 13.6)
HSV
hsv(352, 53%, 99%)
LAB
lab(66.64% 52.25 14.86)
LCH
lch(66.64% 54.32 15.88)
CMYK
cmyk(0%, 53%, 45%, 1%)

Etymology

Showy
adjective

Old English scēawian, to look at — adjectival suffix -y. As a color modifier, showy implies a saturated-and-attention-grabbing quality, the bright color of Las-Vegas-and-Broadway neon-and-marquee theatrical-display lighting. Sits at the bright-and-flamboyant end of the grid, parallel to flamboyant and splashy in usage.

Flamingo
noun

The genus Phoenicopterus — wading birds whose pink-orange plumage comes from carotenoid pigments in the brine shrimp and algae they eat. The color refers to a Caribbean flamingo's neck plumage: a soft, slightly cool pink-orange with the matte finish of dietary-pigmented feathers. Cooler than coral, warmer than salmon.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#fd788a
Original
#94928a
Protanopia
#b5ac87
Deuteranopia
#ff677f
Tritanopia
#969696
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.23:1

Related Colors

Canvas