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Electrifying Akiq

#fd7762
Notes

Electrifying Akiq (#FD7762) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (8°, 97%, 69%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#fd7762
RGB
rgb(253, 119, 98)
HSL
hsl(8, 97%, 69%)
HWB
hwb(8 38% 1%)
OKLCH
oklch(72.3% 0.168 30.7)
HSV
hsv(8, 61%, 99%)
LAB
lab(65.72% 49.53 36.01)
LCH
lch(65.72% 61.24 36.02)
CMYK
cmyk(0%, 53%, 61%, 1%)

Etymology

Electrifying
adjective

Greek ēléktron, amber — present-participle of electrify, named after the static-electricity property of rubbed amber. As a color modifier, electrifying implies a saturated-and-shocking-and-active quality, the bright color of Tesla-coil high-voltage atmospheric-discharge emission. Sits at the bright-and-active end of the grid, parallel to charged and neon in usage.

Akiq
noun

The Arabic word for carnelian — the translucent red chalcedony seal-stone of the Islamic world, traditionally believed to deflect evil. Used for carved engagement rings, prayer-bead strands, and the seal-stones of Mughal court documents. The color refers to a polished akiq cabochon: a soft, slightly translucent red-orange with the warmth of iron-stained chalcedony. Warmer than carnelian, drier than coral.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#fd7762
Original
#998e60
Protanopia
#baab5f
Deuteranopia
#ff5e72
Tritanopia
#929292
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.63:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.99:1

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