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Ostentatious Brazilwood

#fc7467
Notes

Ostentatious Brazilwood (#FC7467) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (5°, 96%, 70%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#fc7467
RGB
rgb(252, 116, 103)
HSL
hsl(5, 96%, 70%)
HWB
hwb(5 40% 1%)
OKLCH
oklch(71.9% 0.169 27.6)
HSV
hsv(5, 59%, 99%)
LAB
lab(65.10% 50.93 32.44)
LCH
lch(65.10% 60.38 32.50)
CMYK
cmyk(0%, 54%, 59%, 1%)

Etymology

Ostentatious
adjective

Latin ostentātiōnis, display — adjectival suffix -ous, derived from ostendere (to show). As a color modifier, ostentatious implies a saturated-and-attention-demanding-and-elaborate quality, the bright color of Belle-Époque-and-Gilded-Age showy-luxury-display interior-decoration. Sits at the bright-and-flamboyant end of the grid, parallel to flamboyant and showy in usage.

Brazilwood
noun

Caesalpinia echinata, the dye-source tree of Atlantic-coast South America — so abundant in Portuguese-controlled territory that it gave the country its name. The color refers to brazilein-dyed silk: a saturated, slightly cool deep red with the warm-tone of brazilwood pigment. Deeper than madder, warmer than cochineal.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#fc7467
Original
#968c65
Protanopia
#b8a964
Deuteranopia
#ff5c71
Tritanopia
#909090
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.68:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.83:1

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