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Dynamic Yuzu

#fb7553
Notes

Dynamic Yuzu (#FB7553) is a true red with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (12°, 95%, 65%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#fb7553
RGB
rgb(251, 117, 83)
HSL
hsl(12, 95%, 65%)
HWB
hwb(12 33% 2%)
OKLCH
oklch(71.5% 0.172 35.4)
HSV
hsv(12, 67%, 98%)
LAB
lab(64.85% 48.87 42.97)
LCH
lch(64.85% 65.07 41.33)
CMYK
cmyk(0%, 53%, 67%, 2%)

Etymology

Dynamic
adjective

From the Greek dynamis, power — used as a color modifier since the late nineteenth century for hues that read as energetic and active. Dynamic red, dynamic orange: the implication is saturation combined with optical motion. Sits at the bright-bucket center alongside vibrant and lively.

Yuzu
noun

Citrus junos, the Japanese citrus prized for its aromatic peel — used in yuzu kosho paste, yuzu ponzu, and the yuzu-yu baths of Japanese New Year. The color refers to a fully ripe yuzu in late autumn: a soft, slightly cool yellow-orange with the matte finish of pebbled citrus rind. Cooler than mikan, lighter than tangerine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#fb7553
Original
#998b4f
Protanopia
#b9a850
Deuteranopia
#ff5a6d
Tritanopia
#8f8f8f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.70:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.77:1

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