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Aglow Plum

#f99bf8
Notes

Aglow Plum (#F99BF8) is a soft violet with a pastel character. It reads calm and airy, with enough chroma to feel intentional rather than washed out. Its HSL profile (301°, 89%, 79%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f99bf8
RGB
rgb(249, 155, 248)
HSL
hsl(301, 89%, 79%)
HWB
hwb(301 61% 2%)
OKLCH
oklch(81.5% 0.161 327.3)
HSV
hsv(301, 38%, 98%)
LAB
lab(76.29% 48.79 -31.95)
LCH
lch(76.29% 58.32 326.78)
CMYK
cmyk(0%, 38%, 0%, 2%)

Etymology

Aglow
adjective

Old English on-glōwan, on-glow — sharing root with glow and gleam. As a color modifier, aglow implies a saturated-and-lit-from-within quality, the bright color of fireplace-and-jack-o-lantern interior-glow-lit warm-light emission against ambient darkness. Sits at the bright-and-warm end of the grid, parallel to glowing and aflame in usage.

Plum
noun

Prunus domestica, the European plum cultivated since at least the time of Greek and Roman orchards. The color refers to the skin of a ripe Damson or Methley plum at peak ripeness: a deep, slightly red-shifted purple-blue with the slight bloom of waxy fruit surface. Cooler than mulberry, warmer than indigo, with the orchard weight of a fruit whose skin and flesh are different colors — and the skin is the namesake.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f99bf8
Original
#94b5fb
Protanopia
#adc1f5
Deuteranopia
#ffa4be
Tritanopia
#b6b6b6
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.90:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
11.07:1

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