Vivid Blush Radiant

#f97b62

Notes

Vivid Blush Radiant (#F97B62) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (10°, 93%, 68%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#f97b62

RGB

rgb(249, 123, 98)

HSL

hsl(10, 93%, 68%)