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Starched Beige

#f7c98c
Notes

Starched Beige (#F7C98C) is a soft orange with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (34°, 87%, 76%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f7c98c
RGB
rgb(247, 201, 140)
HSL
hsl(34, 87%, 76%)
HWB
hwb(34 55% 3%)
OKLCH
oklch(86.2% 0.094 73.9)
HSV
hsv(34, 43%, 97%)
LAB
lab(83.68% 8.56 36.59)
LCH
lch(83.68% 37.58 76.83)
CMYK
cmyk(0%, 19%, 43%, 3%)

Etymology

Starched
adjective

Old English stercan, to stiffen — past-participle of starch. As a color modifier, starched implies a clear-and-stiff-and-formal quality, the crisp color of Edwardian-period formal-evening-shirt-and-collar starched-and-pressed dress-attire. Sits at the crisp-and-finished end of the grid, parallel to pressed and ironed in usage.

Beige
noun

The French word for natural-colored unbleached wool — borrowed into English in the late nineteenth century as a generic name for the soft warm tan of undyed natural fiber. The color refers to undyed Saxon merino: a soft, slightly muted warm tan with the matte finish of natural plant-and-animal fiber. Lighter than tan, warmer than linen.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f7c98c
Original
#daca87
Protanopia
#e5d58d
Deuteranopia
#ffbdb9
Tritanopia
#cecece
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
1.53:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
13.69:1

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