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Striking Bruciato

#f4754e
Notes

Striking Bruciato (#F4754E) is a true red with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (14°, 88%, 63%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f4754e
RGB
rgb(244, 117, 78)
HSL
hsl(14, 88%, 63%)
HWB
hwb(14 31% 4%)
OKLCH
oklch(70.5% 0.166 37.7)
HSV
hsv(14, 68%, 96%)
LAB
lab(63.76% 46.03 44.07)
LCH
lch(63.76% 63.72 43.75)
CMYK
cmyk(0%, 52%, 68%, 4%)

Etymology

Striking
adjective

The progressive participle of strike, to hit. Used as a color word since the seventeenth century for hues that command immediate attention. Striking red, striking blue: the implication is saturation combined with visual impact. Sits at the bright-bucket center alongside bold and punchy.

Bruciato
noun

The Italian word for burnt — used in pigment vocabulary for terra di Siena bruciata (burnt sienna) and terra d'ombra bruciata (burnt umber). Bruciato implies a color that has been concentrated by heat. The color refers to a Sienese bruciato-pigment: a warm, slightly muted deep orange-brown with the matte finish of fired iron-oxide pigment.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f4754e
Original
#97894a
Protanopia
#b6a54b
Deuteranopia
#ff5c6c
Tritanopia
#8d8d8d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.80:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.50:1

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