colors
Back to gallery

Loud Cherry

#f3748b
Notes

Loud Cherry (#F3748B) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (349°, 84%, 70%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f3748b
RGB
rgb(243, 116, 139)
HSL
hsl(349, 84%, 70%)
HWB
hwb(349 45% 5%)
OKLCH
oklch(71.4% 0.157 10.6)
HSV
hsv(349, 52%, 95%)
LAB
lab(64.50% 50.85 11.07)
LCH
lch(64.50% 52.04 12.29)
CMYK
cmyk(0%, 52%, 43%, 5%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f3748b
Original
#8d8d8b
Protanopia
#aea688
Deuteranopia
#ff657d
Tritanopia
#919191
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.73:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.68:1

Related Colors

Canvas