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Acidic Tudor

#f373ad
Notes

Acidic Tudor (#F373AD) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (333°, 84%, 70%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f373ad
RGB
rgb(243, 115, 173)
HSL
hsl(333, 84%, 70%)
HWB
hwb(333 45% 5%)
OKLCH
oklch(72.2% 0.168 353.7)
HSV
hsv(333, 53%, 95%)
LAB
lab(65.23% 55.21 -7.24)
LCH
lch(65.23% 55.68 352.53)
CMYK
cmyk(0%, 53%, 29%, 5%)

Etymology

Acidic
adjective

Latin acidus, sour — adjectival suffix -ic, sharing root with acetic and acerbic. As a color modifier, acidic implies a saturated-and-citric-and-sour quality, the bright color of lime-zest-and-pickled-lime citrus-fruit pulp surface. Sits at the bright-and-cool end of the grid, parallel to acid and electric in usage.

Tudor
noun

The English royal dynasty (1485–1603) — and the deep red of the Tudor Rose, the dynasty's symbol unifying the white rose of York and the red rose of Lancaster. Tudor red refers to the velvet of Henry VIII's portrait robes: a saturated, slightly cool deep red with the velvet's signature optical depth. Deeper than crimson, warmer than burgundy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f373ad
Original
#8490af
Protanopia
#a6a7aa
Deuteranopia
#ff6c89
Tritanopia
#929292
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.67:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.87:1

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