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Bubbly Rouge

#f16397
Notes

Bubbly Rouge (#F16397) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (338°, 84%, 67%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f16397
RGB
rgb(241, 99, 151)
HSL
hsl(338, 84%, 67%)
HWB
hwb(338 39% 5%)
OKLCH
oklch(69.2% 0.181 0.1)
HSV
hsv(338, 59%, 95%)
LAB
lab(61.54% 59.28 -0.11)
LCH
lch(61.54% 59.28 359.89)
CMYK
cmyk(0%, 59%, 37%, 5%)

Etymology

Bubbly
adjective

Imitative-onomatopoeic origin — adjectival suffix -y, evoking the sound of bubbles. As a color modifier, bubbly implies a saturated-and-effervescent-and-cheerful quality, the bright color of Champagne-and-Prosecco effervescent-wine carbonation-bubble-light reflection. Sits at the bright-and-effervescent end of the grid, parallel to fizzy and effervescent in usage.

Rouge
noun

French for red, but in English borrowed specifically as the cosmetic — the powdered or creamed cheek color of eighteenth-century European court fashion, originally derived from carmine. The color sits between rose and coral, warm enough to suggest blood under skin, cool enough to read as paint rather than blush. The Communist rouge of revolutionary France carries the same word but a different etymology of the pigment.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f16397
Original
#7c8498
Protanopia
#a29f94
Deuteranopia
#ff5677
Tritanopia
#858585
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.01:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.97:1

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