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Buzzing Cardinalflower

#f04978
Notes

Buzzing Cardinalflower (#F04978) is a true red with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (343°, 85%, 61%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f04978
RGB
rgb(240, 73, 120)
HSL
hsl(343, 85%, 61%)
HWB
hwb(343 29% 6%)
OKLCH
oklch(65.3% 0.204 8.1)
HSV
hsv(343, 70%, 94%)
LAB
lab(56.73% 66.45 11.10)
LCH
lch(56.73% 67.37 9.48)
CMYK
cmyk(0%, 70%, 50%, 6%)

Etymology

Buzzing
adjective

The progressive participle of buzz — borrowed metaphorically as a color word since the late twentieth century for hues that read as visually loud and slightly destabilizing. Buzzing yellow, buzzing magenta: the implication is saturation pushed past comfortable into the realm of optical agitation. Sits at the bright-bucket extreme alongside electric.

Cardinalflower
noun

Lobelia cardinalis, the North American wildflower whose tall spikes of brilliant red flowers are the favored nectar source of ruby-throated hummingbirds in late summer. The color refers to a fresh cardinalflower bloom: a saturated, slightly orange red with the satin finish of long-spurred bee-pollinated flower. Brighter than scarlet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f04978
Original
#717379
Protanopia
#9c9474
Deuteranopia
#ff285c
Tritanopia
#707070
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.54:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.93:1

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