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Dazzling Brick

#f04970
Notes

Dazzling Brick (#F04970) is a true red with a neon character. It sits at the high-saturation edge of its family. Use it sparingly, as signage, accent, or highlight against darker surfaces. Its HSL profile (346°, 85%, 61%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#f04970
RGB
rgb(240, 73, 112)
HSL
hsl(346, 85%, 61%)
HWB
hwb(346 29% 6%)
OKLCH
oklch(65.1% 0.203 11.2)
HSV
hsv(346, 70%, 94%)
LAB
lab(56.55% 65.82 15.57)
LCH
lch(56.55% 67.64 13.31)
CMYK
cmyk(0%, 70%, 53%, 6%)

Etymology

Dazzling
adjective

The progressive participle of dazzle, to overwhelm with brightness — used as a color word since the seventeenth century for hues that read as intense enough to be momentarily blinding. Dazzling white, dazzling pink: the implication is luminance pushed to the extreme. Sits at the bright-bucket extreme alongside electric.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#f04970
Original
#727271
Protanopia
#9e946c
Deuteranopia
#ff2459
Tritanopia
#6f6f6f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.89:1

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