Flaming Tomato
Flaming Tomato (#EF699F) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (336°, 81%, 67%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old French flamme, flame — present-participle of flame. As a color modifier, flaming implies a saturated-and-fire-and-bright-color quality, the bright color of autumn-Maple-and-Oak deciduous-foliage fall-color and Yule-log fire emission. Sits at the bright-and-warm end of the grid, parallel to fiery and blazing in usage.
Solanum lycopersicum — domesticated in Mesoamerica, suspect in sixteenth-century Europe (the Italians called it pomo d'oro, golden apple), and now the most-grown fruit on earth. The color refers to a fully ripe vine-tomato: a saturated red-orange that's warmer than scarlet and brighter than brick. The pigment, lycopene, is the same one that colors watermelon and pink grapefruit.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.