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Buzzing Russet

#ed4e88
Notes

Buzzing Russet (#ED4E88) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (338°, 82%, 62%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ed4e88
RGB
rgb(237, 78, 136)
HSL
hsl(338, 82%, 62%)
HWB
hwb(338 31% 7%)
OKLCH
oklch(65.8% 0.199 2.0)
HSV
hsv(338, 67%, 93%)
LAB
lab(57.30% 65.16 2.40)
LCH
lch(57.30% 65.20 2.11)
CMYK
cmyk(0%, 67%, 43%, 7%)

Etymology

Buzzing
adjective

The progressive participle of buzz — borrowed metaphorically as a color word since the late twentieth century for hues that read as visually loud and slightly destabilizing. Buzzing yellow, buzzing magenta: the implication is saturation pushed past comfortable into the realm of optical agitation. Sits at the bright-bucket extreme alongside electric.

Russet
noun

From the Old French rousset, reddish-brown. A medieval term for the coarse, undyed wool of peasant cloth — the natural red-brown of the local fleece. The color now refers to autumn foliage, the skin of a russet potato, the rust-stained sandstone of the American southwest. Earthier than rust, drier than mahogany; the red of October.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ed4e88
Original
#6f7689
Protanopia
#999584
Deuteranopia
#ff3966
Tritanopia
#747474
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.47:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.05:1

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