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Buzzing Sindoor

#ed4d7b
Notes

Buzzing Sindoor (#ED4D7B) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (343°, 82%, 62%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ed4d7b
RGB
rgb(237, 77, 123)
HSL
hsl(343, 82%, 62%)
HWB
hwb(343 30% 7%)
OKLCH
oklch(65.3% 0.198 7.1)
HSV
hsv(343, 68%, 93%)
LAB
lab(56.83% 64.36 9.38)
LCH
lch(56.83% 65.04 8.30)
CMYK
cmyk(0%, 68%, 48%, 7%)

Etymology

Buzzing
adjective

The progressive participle of buzz — borrowed metaphorically as a color word since the late twentieth century for hues that read as visually loud and slightly destabilizing. Buzzing yellow, buzzing magenta: the implication is saturation pushed past comfortable into the realm of optical agitation. Sits at the bright-bucket extreme alongside electric.

Sindoor
noun

The vermillion powder applied to the parted hair of married Hindu women — traditionally derived from cinnabar and turmeric, more recently from synthetic dyes. The color refers to fresh sindoor in a wedding ceremony: a saturated, slightly orange-shifted bright red with the powdery finish of mineral pigment. Brighter than vermillion, warmer than coral, with the social weight of a color tied to a single life-stage marker.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ed4d7b
Original
#71747c
Protanopia
#9b9477
Deuteranopia
#ff325f
Tritanopia
#727272
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.53:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.95:1

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