colors
Back to gallery

Unwavering Brazilwood

#ed3f7c
Notes

Unwavering Brazilwood (#ED3F7C) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (339°, 83%, 59%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ed3f7c
RGB
rgb(237, 63, 124)
HSL
hsl(339, 83%, 59%)
HWB
hwb(339 25% 7%)
OKLCH
oklch(64.1% 0.213 4.5)
HSV
hsv(339, 73%, 93%)
LAB
lab(55.09% 69.33 6.32)
LCH
lch(55.09% 69.62 5.21)
CMYK
cmyk(0%, 73%, 48%, 7%)

Etymology

Unwavering
adjective

Old English un- (negation) plus wafrian (to flicker). As a color modifier, unwavering implies a saturated-and-constant quality where the hue maintains its full strength without flicker or shift. Sits at the bold-and-firm end of the grid, parallel to steadfast and firm in usage.

Brazilwood
noun

Caesalpinia echinata, the dye-source tree of Atlantic-coast South America — so abundant in Portuguese-controlled territory that it gave the country its name. The color refers to brazilein-dyed silk: a saturated, slightly cool deep red with the warm-tone of brazilwood pigment. Deeper than madder, warmer than cochineal.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ed3f7c
Original
#696e7d
Protanopia
#979078
Deuteranopia
#ff1959
Tritanopia
#686868
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.60:1

Related Colors

Canvas