Rich Ruby Velvet

#ed2c3c

Notes

Rich Ruby Velvet (#ED2C3C) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (355°, 84%, 55%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ed2c3c

RGB

rgb(237, 44, 60)

HSL

hsl(355, 84%, 55%)