Hyper Borscht
Hyper Borscht (#EC8CCF) is a soft magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (318°, 72%, 74%) places it in the balanced band at a light lightness. It works as a background wash, large-area fill, or soft illustration tone. Add a darker ink of the same hue when you need type over it. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Greek hyper, over / beyond — sharing root with Latin super. As a color modifier, hyper implies a saturated-and-over-the-top-active quality where the hue exceeds normal visual amplitude with maximum-stimulation register. Sits at the bright-and-over-active end of the grid, parallel to manic and frenetic in usage.
Eastern European beet-soup — particularly the Ukrainian and Polish bórshch and Russian borshch, made from Beta vulgaris roots and cabbage in a deep-magenta broth. Borscht color refers to a freshly served bowl of Ukrainian bórshch with a sour-cream swirl: a saturated, slightly cool deep magenta with the matte finish of betalain-pigmented beet broth. Slightly warmer than Belarusian barszcz.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.