Cool Ruby Fold

#ec2731

Notes

Cool Ruby Fold (#EC2731) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (357°, 84%, 54%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ec2731

RGB

rgb(236, 39, 49)

HSL

hsl(357, 84%, 54%)