Lit Chì
Lit Chì (#EA7397) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (342°, 74%, 68%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
The past participle of light — short and modern. Used as a color word since the late twentieth century for hues that read as if they were illuminated. Lit yellow, lit pink: the implication is luminance combined with the slight optical impression of an internal light source. Sits in the bright-bucket extreme alongside electric.
One of the five primary Chinese cardinal colors (chì — red — corresponding to the south, summer, and the phoenix). Distinct from hong, which is more general; chì implies the deeper, slightly more saturated red of historical imperial regalia. The color refers to chì-pigment in classical Chinese painting: a saturated, slightly cool deep red with the matte finish of mineral-and-binder pigment.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.