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Flashing Watermelon

#e973ba
Notes

Flashing Watermelon (#E973BA) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (324°, 73%, 68%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e973ba
RGB
rgb(233, 115, 186)
HSL
hsl(324, 73%, 68%)
HWB
hwb(324 45% 9%)
OKLCH
oklch(71.4% 0.166 345.1)
HSV
hsv(324, 51%, 91%)
LAB
lab(64.27% 53.83 -16.19)
LCH
lch(64.27% 56.22 343.26)
CMYK
cmyk(0%, 51%, 20%, 9%)

Etymology

Flashing
adjective

Old English flasch, flash — present-participle of flash. As a color modifier, flashing implies a saturated-and-rapid-on-off quality, the bright color of emergency-vehicle and photographic-flash light-burst surfaces. Sits at the bright-and-flashing end of the grid, parallel to coruscating and flickering in usage.

Watermelon
noun

Citrullus lanatus, the African cucurbit cultivated for at least four thousand years for its high-water-content red flesh. The color refers to the cross-section of a ripe watermelon's interior: a saturated, slightly cool deep pink-red with the optical brightness of high-water-content fruit pigmented by lycopene. Cooler than coral, warmer than salmon, with the summer-cookout weight of a fruit that gives English a synonym for unripe-pink.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e973ba
Original
#7d90bc
Protanopia
#9da3b7
Deuteranopia
#f6728e
Tritanopia
#919191
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.63:1

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