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Tenacious Madder

#e84580
Notes

Tenacious Madder (#E84580) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (338°, 78%, 59%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e84580
RGB
rgb(232, 69, 128)
HSL
hsl(338, 78%, 59%)
HWB
hwb(338 27% 9%)
OKLCH
oklch(63.9% 0.203 2.9)
HSV
hsv(338, 70%, 91%)
LAB
lab(55.05% 66.28 3.76)
LCH
lch(55.05% 66.38 3.25)
CMYK
cmyk(0%, 70%, 45%, 9%)

Etymology

Tenacious
adjective

Latin tenāx, holding-fast — adjectival suffix -ous. As a color modifier, tenacious implies a saturated-and-clinging quality where the hue grips its substrate with stubborn pigmentation. Sits at the bold-and-resilient end of the grid, parallel to unyielding and adamant in usage.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e84580
Original
#697081
Protanopia
#958f7c
Deuteranopia
#fc2b5d
Tritanopia
#6c6c6c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.75:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.59:1

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