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Gaudy Rubellite

#e76ba8
Notes

Gaudy Rubellite (#E76BA8) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (330°, 72%, 66%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e76ba8
RGB
rgb(231, 107, 168)
HSL
hsl(330, 72%, 66%)
HWB
hwb(330 42% 9%)
OKLCH
oklch(69.4% 0.167 351.6)
HSV
hsv(330, 54%, 91%)
LAB
lab(61.94% 54.55 -9.46)
LCH
lch(61.94% 55.37 350.16)
CMYK
cmyk(0%, 54%, 27%, 9%)

Etymology

Gaudy
adjective

Middle English gaude, trick / showy ornament — adjectival suffix -y. As a color modifier, gaudy implies a saturated-and-cheaply-bright-and-overdone quality, the bright color of carnival-and-fairground novelty-attraction painted-and-lit decoration. Sits at the bright-and-flamboyant end of the grid, parallel to garish and lurid in usage.

Rubellite
noun

A red variety of tourmaline — colored by manganese impurities and mined principally in Brazil, Mozambique, and Madagascar. The color refers to a faceted rubellite: a saturated, slightly cool red-pink with the gem's signature internal warmth. Cooler than ruby, brighter than rhodolite.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e76ba8
Original
#7a88aa
Protanopia
#9c9ea5
Deuteranopia
#f66682
Tritanopia
#8a8a8a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.97:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
7.07:1

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