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Throbbing Kumkum

#e75991
Notes

Throbbing Kumkum (#E75991) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (336°, 75%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e75991
RGB
rgb(231, 89, 145)
HSL
hsl(336, 75%, 63%)
HWB
hwb(336 35% 9%)
OKLCH
oklch(66.4% 0.183 358.9)
HSV
hsv(336, 61%, 91%)
LAB
lab(58.21% 59.88 -1.68)
LCH
lch(58.21% 59.90 358.40)
CMYK
cmyk(0%, 61%, 37%, 9%)

Etymology

Throbbing
adjective

Imitative-onomatopoeic origin — present-participle of throb, with sound-and-action mimicry. As a color modifier, throbbing implies a saturated-and-pulsing-and-resonant quality, the bright color of bass-drop-and-rave-light low-frequency rhythm-pulse emission. Sits at the bright-and-active end of the grid, parallel to pulsating and strobing in usage.

Kumkum
noun

A red turmeric-and-lime-juice powder used in Hindu tilak and bindi application — distinct from sindoor by its slightly more orange shift and its broader ceremonial use across men and women. The color refers to fresh kumkum on a brass plate: a saturated, slightly warm red-orange with the powdery finish of dried plant pigment. Warmer than sindoor, deeper than tangerine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e75991
Original
#727b93
Protanopia
#98968e
Deuteranopia
#f94c6f
Tritanopia
#7b7b7b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.37:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.24:1

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