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Electric Lohita

#e75786
Notes

Electric Lohita (#E75786) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (340°, 75%, 62%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e75786
RGB
rgb(231, 87, 134)
HSL
hsl(340, 75%, 62%)
HWB
hwb(340 34% 9%)
OKLCH
oklch(65.8% 0.182 3.4)
HSV
hsv(340, 62%, 91%)
LAB
lab(57.59% 59.58 3.86)
LCH
lch(57.59% 59.70 3.71)
CMYK
cmyk(0%, 62%, 42%, 9%)

Etymology

Electric
adjective

From the Greek elektron, amber — the substance whose static-electric properties were observed by Thales of Miletus. Used as a color modifier since the late nineteenth century after electric light made certain saturated colors feel attention-demanding. Electric blue, electric pink: the implication is hot luminance combined with optical impact. Sits at the bright-bucket extreme.

Lohita
noun

The Sanskrit word for copper-red — used in Vedic texts and Sanskrit poetry for the slightly metallic red-brown of copper, dried blood, and certain river clays. The color refers to a freshly cleaved copper ore: a soft, slightly muted deep red-brown with the matte finish of copper-and-iron oxide. Drier than copper, warmer than rust.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e75786
Original
#747987
Protanopia
#9a9583
Deuteranopia
#fa4669
Tritanopia
#797979
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.44:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.11:1

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