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True Tabasco

#e7504f
Notes

True Tabasco (#E7504F) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (0°, 76%, 61%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e7504f
RGB
rgb(231, 80, 79)
HSL
hsl(0, 76%, 61%)
HWB
hwb(0 31% 9%)
OKLCH
oklch(63.8% 0.187 24.5)
HSV
hsv(0, 66%, 91%)
LAB
lab(55.38% 58.21 33.03)
LCH
lch(55.38% 66.93 29.57)
CMYK
cmyk(0%, 65%, 66%, 9%)

Etymology

True
adjective

Old English trēowe, faithful — used as a color modifier since the seventeenth century for hues that read as the canonical version of their family. True red, true blue: the saturation is full, the hue is neither shifted nor adulterated. Sits at the center of the bold and crisp buckets, marking the unequivocal middle of any chromatic family.

Tabasco
noun

The Mexican state — and the brand of pepper sauce produced there since 1868 from Capsicum frutescens. Tabasco as a color refers to the bright red-orange of the famous sauce: a saturated, slightly orange red with the slight viscosity of vinegar-and-pepper extract. Brighter than rust, warmer than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e7504f
Original
#79704e
Protanopia
#9f914b
Deuteranopia
#fd2a51
Tritanopia
#707070
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.71:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.66:1

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