Plush Ruby Velvet

#e64c47

Notes

Plush Ruby Velvet (#E64C47) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (2°, 76%, 59%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#e64c47

RGB

rgb(230, 76, 71)

HSL

hsl(2, 76%, 59%)