colors
Back to gallery

Tucked Madder

#e48796
Notes

Tucked Madder (#E48796) is a soft red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (350°, 63%, 71%) places it in the balanced band at a light lightness. It works as a background wash, large-area fill, or soft illustration tone. Add a darker ink of the same hue when you need type over it. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e48796
RGB
rgb(228, 135, 150)
HSL
hsl(350, 63%, 71%)
HWB
hwb(350 53% 11%)
OKLCH
oklch(72.6% 0.115 9.9)
HSV
hsv(350, 41%, 89%)
LAB
lab(66.54% 37.25 7.47)
LCH
lch(66.54% 38.00 11.34)
CMYK
cmyk(0%, 41%, 34%, 11%)

Etymology

Tucked
adjective

Old English tūcian, to torment / pull — past-participle of tuck. As a color modifier, tucked implies a clear-and-fitted-and-arranged quality where the hue carries the visual register of carefully-tucked-and-neatly-fitted shirt-into-trouser dress-attire. Sits at the crisp-and-finished end of the grid, parallel to trim and pressed in usage.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e48796
Original
#979796
Protanopia
#aea994
Deuteranopia
#f47e8c
Tritanopia
#9c9c9c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
8.20:1

Related Colors

Canvas