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Radiant Madder

#e4667d
Notes

Radiant Madder (#E4667D) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (349°, 70%, 65%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e4667d
RGB
rgb(228, 102, 125)
HSL
hsl(349, 70%, 65%)
HWB
hwb(349 40% 11%)
OKLCH
oklch(67.0% 0.158 11.0)
HSV
hsv(349, 55%, 89%)
LAB
lab(59.42% 51.02 11.66)
LCH
lch(59.42% 52.34 12.88)
CMYK
cmyk(0%, 55%, 45%, 11%)

Etymology

Radiant
adjective

From the Latin radiare, to emit rays — used as a color word since the seventeenth century for hues that read as luminous and emitting. Radiant gold, radiant pink: the implication is high luminance combined with the optical impression of an outward light. Sits in the bright-bucket center alongside glowing.

Madder
noun

Rubia tinctorum, the dyer's madder — the root pigment that fed European red textile production from antiquity until synthetic alizarin replaced it in 1869. Less brilliant than kermes, more lightfast than safflower, madder-dyed wool was the workhorse red of Persian carpets, British redcoats, and Turkish kilim. The color carries that history: a warm, slightly orange red with the matte finish of cloth rather than glaze.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e4667d
Original
#807f7d
Protanopia
#a0997a
Deuteranopia
#f7566f
Tritanopia
#828282
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.23:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.50:1

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