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Phosphorescent Kumkum

#e4589f
Notes

Phosphorescent Kumkum (#E4589F) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (330°, 72%, 62%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#e4589f
RGB
rgb(228, 88, 159)
HSL
hsl(330, 72%, 62%)
HWB
hwb(330 35% 11%)
OKLCH
oklch(66.3% 0.187 352.0)
HSV
hsv(330, 61%, 89%)
LAB
lab(58.02% 61.02 -10.18)
LCH
lch(58.02% 61.86 350.53)
CMYK
cmyk(0%, 61%, 30%, 11%)

Etymology

Phosphorescent
adjective

Greek phōsphóros, light-bringer — adjectival suffix -escent. As a color modifier, phosphorescent implies a saturated-and-cool-glow-after-stimulation quality, the bright cool-green-blue color of Cu-doped-ZnS glow-in-the-dark photoluminescent surfaces. Sits at the bright-and-cool end of the grid, parallel to fluorescent and luminous in usage.

Kumkum
noun

A red turmeric-and-lime-juice powder used in Hindu tilak and bindi application — distinct from sindoor by its slightly more orange shift and its broader ceremonial use across men and women. The color refers to fresh kumkum on a brass plate: a saturated, slightly warm red-orange with the powdery finish of dried plant pigment. Warmer than sindoor, deeper than tangerine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#e4589f
Original
#6c7ca1
Protanopia
#93959c
Deuteranopia
#f45075
Tritanopia
#7b7b7b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.39:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.20:1

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