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Coolmagenta

Soft Pink Shimmer

#dd9ad1
Notes

Soft Pink Shimmer (#DD9AD1) is a soft magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (311°, 50%, 74%) places it in the balanced band at a light lightness. It works as a background wash, large-area fill, or soft illustration tone. Add a darker ink of the same hue when you need type over it. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#dd9ad1
RGB
rgb(221, 154, 209)
HSL
hsl(311, 50%, 74%)
HWB
hwb(311 60% 13%)
OKLCH
oklch(76.9% 0.107 333.1)
HSV
hsv(311, 30%, 87%)
LAB
lab(71.62% 33.59 -18.06)
LCH
lch(71.62% 38.14 331.73)
CMYK
cmyk(0%, 30%, 5%, 13%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#dd9ad1
Original
#99aad3
Protanopia
#a9b3cf
Deuteranopia
#e39dae
Tritanopia
#acacac
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.18:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
9.62:1

Related Colors

Canvas