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Bubbly Magenta

#dd62a8
Notes

Bubbly Magenta (#DD62A8) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (326°, 64%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#dd62a8
RGB
rgb(221, 98, 168)
HSL
hsl(326, 64%, 63%)
HWB
hwb(326 38% 13%)
OKLCH
oklch(66.8% 0.172 347.5)
HSV
hsv(326, 56%, 87%)
LAB
lab(58.92% 55.66 -14.15)
LCH
lch(58.92% 57.43 345.74)
CMYK
cmyk(0%, 56%, 24%, 13%)

Etymology

Bubbly
adjective

Imitative-onomatopoeic origin — adjectival suffix -y, evoking the sound of bubbles. As a color modifier, bubbly implies a saturated-and-effervescent-and-cheerful quality, the bright color of Champagne-and-Prosecco effervescent-wine carbonation-bubble-light reflection. Sits at the bright-and-effervescent end of the grid, parallel to fizzy and effervescent in usage.

Magenta
noun

A synthetic aniline dye (fuchsine) introduced in 1859 and renamed in 1860 to commemorate the Franco-Sardinian victory over Austria at the Battle of Magenta in northern Italy. The dye produced the first vivid pink-purple textile color cheaply available to mass markets. The color refers to a freshly magenta-dyed silk: a saturated, slightly cool deep pink-purple with the satiny finish of synthetic-dyed natural fiber. Cooler than fuchsia, warmer than violet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#dd62a8
Original
#6f80aa
Protanopia
#9196a5
Deuteranopia
#eb5f7e
Tritanopia
#818181
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.29:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.39:1

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