colors
Back to gallery

Pure Cardinalflower

#dd4275
Notes

Pure Cardinalflower (#DD4275) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (340°, 70%, 56%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#dd4275
RGB
rgb(221, 66, 117)
HSL
hsl(340, 70%, 56%)
HWB
hwb(340 26% 13%)
OKLCH
oklch(61.5% 0.194 5.0)
HSV
hsv(340, 70%, 87%)
LAB
lab(52.46% 63.22 6.37)
LCH
lch(52.46% 63.54 5.75)
CMYK
cmyk(0%, 70%, 47%, 13%)

Etymology

Pure
adjective

Latin purus, clean, unmixed — applied to color since antiquity for hues that contain only one pigment without dilution by white, black, or another color. Pure red is the textbook ideal: high saturation, mid lightness, no shift. Sits at the bold-bucket center, parallel to true and strong.

Cardinalflower
noun

Lobelia cardinalis, the North American wildflower whose tall spikes of brilliant red flowers are the favored nectar source of ruby-throated hummingbirds in late summer. The color refers to a fresh cardinalflower bloom: a saturated, slightly orange red with the satin finish of long-spurred bee-pollinated flower. Brighter than scarlet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#dd4275
Original
#656a76
Protanopia
#8e8871
Deuteranopia
#f02757
Tritanopia
#676767
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.11:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.11:1

Related Colors

Canvas