Striking Hera Goldenrod

The progressive participle of strike, to hit. Used as a color word since the seventeenth century for hues that command immediate attention. Striking red, striking blue: the implication is saturation combined with visual impact. Sits at the bright-bucket center alongside bold and punchy.

Greek Ἥρα, queen-of-the-Olympian-gods. As a color modifier, hera implies a peacock-feather-and-queen-of-gods quality, the visual register of Olympian-Hera-and-Argos-temple hand-peacock-feather-and-queen-of-gods Olympian-Hera-and-Argos-temple-and-Heraion-of-Samos hera-and-peacock-feather-and-queen-of-gods surfaces under Olympian-Hera-and-Argos-temple-and-Heraion-of-Samos Polyclitus-and-Argive-and-Samian peacock-throne-light. Sits at the modifier-and-myth end of the grid, parallel to zeus and diana in usage.

Solidago, the late-summer wildflower of North American meadows whose tall sprays of small yellow flowers signal the end of the growing season. The color refers to the flower head at full bloom: a warm, slightly muted yellow-orange with the matte finish of small clustered florets. Cooler than mustard, deeper than dandelion. The state flower of Kentucky and Nebraska, a pollinator magnet, and the original native dye for early American homespun.