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Rousing Rose

#db6674
Notes

Rousing Rose (#DB6674) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (353°, 62%, 63%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#db6674
RGB
rgb(219, 102, 116)
HSL
hsl(353, 62%, 63%)
HWB
hwb(353 40% 14%)
OKLCH
oklch(65.5% 0.147 14.6)
HSV
hsv(353, 53%, 86%)
LAB
lab(57.87% 47.06 14.54)
LCH
lch(57.87% 49.25 17.17)
CMYK
cmyk(0%, 53%, 47%, 14%)

Etymology

Rousing
adjective

Old English rūsan, to rush — present-participle of rouse. As a color modifier, rousing implies a saturated-and-wakening-and-active quality, the bright color of dawn-chorus-and-morning-bell atmospheric-and-aural stimulation. Sits at the bright-and-active end of the grid, parallel to awakening and invigorating in usage.

Rose
noun

The Latin rosa, the Greek rhodon, the Persian gul — every European language has a different name for the same flower and the same color. Rose covers the spectrum from blush to fuchsia depending on the cultivar, but in pigment shorthand it means a cool, slightly bluish red — the inside of a damask petal, the dye that washes out of madder root.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#db6674
Original
#7f7c74
Protanopia
#9c9471
Deuteranopia
#ed566b
Tritanopia
#808080
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.41:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.16:1

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