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Loud Méihóng

#da5aab
Notes

Loud Méihóng (#DA5AAB) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (322°, 63%, 60%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da5aab
RGB
rgb(218, 90, 171)
HSL
hsl(322, 63%, 60%)
HWB
hwb(322 35% 15%)
OKLCH
oklch(65.5% 0.183 344.4)
HSV
hsv(322, 59%, 85%)
LAB
lab(57.23% 58.79 -18.48)
LCH
lch(57.23% 61.63 342.55)
CMYK
cmyk(0%, 59%, 22%, 15%)

Etymology

Loud
adjective

Old English hlūd, making noise — borrowed metaphorically as a color word since the nineteenth century. Loud red, loud yellow: a color so saturated it announces itself without needing surrounding context. Sits in the bright-bucket extreme alongside electric and striking. Carries a slightly pejorative implication of excess.

Méihóng
noun

Chinese 梅红, plum-red — the deep-pink cultivar color of Chinese flowering plum (Prunus mume), prized in Song-dynasty literati painting and ceramics. Méihóng color refers to a fully bloomed méihóng plum-blossom branch on a Song-dynasty meiping vase: a saturated, slightly cool deep magenta with the velvet finish of fresh plum-petal painted in mineral pigment over white-glazed porcelain.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da5aab
Original
#657cae
Protanopia
#8a91a8
Deuteranopia
#e7597b
Tritanopia
#7b7b7b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.03:1

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