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Reinforced Brick

#da4d80
Notes

Reinforced Brick (#DA4D80) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (338°, 66%, 58%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da4d80
RGB
rgb(218, 77, 128)
HSL
hsl(338, 66%, 58%)
HWB
hwb(338 30% 15%)
OKLCH
oklch(62.5% 0.181 1.6)
HSV
hsv(338, 65%, 85%)
LAB
lab(53.79% 59.15 1.64)
LCH
lch(53.79% 59.18 1.59)
CMYK
cmyk(0%, 65%, 41%, 15%)

Etymology

Reinforced
adjective

Latin re- plus inforce — past-participle of reinforce. As a color modifier, reinforced implies a saturated-and-doubled-up-and-strengthened quality where the hue carries layered pigmentation for maximum visual presence. Sits at the bold-and-fortified end of the grid, parallel to fortified and buttressed.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da4d80
Original
#696f81
Protanopia
#8e8b7d
Deuteranopia
#ec3d61
Tritanopia
#6f6f6f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.92:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.35:1

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