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Forceful Alizarin

#da3d4a
Notes

Forceful Alizarin (#DA3D4A) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (355°, 68%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da3d4a
RGB
rgb(218, 61, 74)
HSL
hsl(355, 68%, 55%)
HWB
hwb(355 24% 15%)
OKLCH
oklch(59.6% 0.193 21.0)
HSV
hsv(355, 72%, 85%)
LAB
lab(50.38% 61.05 29.25)
LCH
lch(50.38% 67.70 25.60)
CMYK
cmyk(0%, 72%, 66%, 15%)

Etymology

Forceful
adjective

Old French force, strength — adjectival suffix -ful. As a color modifier, forceful implies a saturated-and-vigorous quality where the hue exerts visual force on its substrate. Sits at the bold-and-saturated end of the grid, parallel to mighty and commanding in tone.

Alizarin
noun

1,2-dihydroxyanthraquinone — the principal anthraquinone dye component of madder root (Rubia tinctorum), first isolated and synthesized in 1869 by Carl Graebe and Carl Liebermann. Alizarin color refers to a freshly alizarin-mordant-dyed wool: a saturated, slightly cool deep magenta with the matte finish of anthraquinone-dye-on-mordanted woolen fiber. The first natural pigment to be replaced by a synthetic.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da3d4a
Original
#696349
Protanopia
#918445
Deuteranopia
#ef0043
Tritanopia
#5f5f5f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.42:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.75:1

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