Robust Tribe Crimson

From the Latin robustus, of oak — implying strength combined with substance. As a color modifier, robust describes saturation combined with body: a robust burgundy, a robust olive. Sits in the bold-and-warm corner alongside strong and solid, with the slightly textural implication of a color that has substance behind the pigment.

Latin tribus, one-of-three-original-tribes. As a color modifier, tribe implies a kin-and-clan-and-extended-family quality, the visual register of pre-modern-tribal-and-kinship hand-built tent-and-totem-and-elder-council clan-and-kinship surfaces under pre-modern tribal-and-kinship hand-built encampment-and-elder-council firelight. Sits at the modifier-and-cultural end of the grid, parallel to clan and kin in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.