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Punchy Brood Crimson

#da2035
Notes

Punchy Brood Crimson (#DA2035) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (353°, 74%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da2035
RGB
rgb(218, 32, 53)
HSL
hsl(353, 74%, 49%)
HWB
hwb(353 13% 15%)
OKLCH
oklch(57.2% 0.215 23.0)
HSV
hsv(353, 85%, 85%)
LAB
lab(47.24% 68.15 37.84)
LCH
lch(47.24% 77.95 29.04)
CMYK
cmyk(0%, 85%, 76%, 15%)

Etymology

Punchy
adjective

A modern adjectival form of punch, to strike sharply. Used as a color word since the early twentieth century for hues that read as highly contrasting and visually loud. Punchy red, punchy yellow: the implication is full saturation combined with optical impact. Sits across the bold and bright buckets, near vivid and striking.

Brood
modifier

Old English brōd, young-of-birds-or-to-ponder. As a color modifier, brood implies a hen-and-pondering-and-darkly-thinking quality, the visual register of Heathcliff-and-Hamlet-brood hand-hen-and-pondering-and-darkly-thinking Heathcliff-and-Hamlet-and-Byronic-hero brooded-and-pondering-and-darkly-thinking surfaces under Heathcliff-and-Hamlet-and-Byronic-hero stormy-and-overcast-and-introspective Yorkshire-moor-light. Sits at the modifier-and-mood end of the grid, parallel to mope and sigh in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da2035
Original
#5f5734
Protanopia
#8c7e2e
Deuteranopia
#f0002b
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.95:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.24:1

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