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Assured Mater Crimson

#da2034
Notes

Assured Mater Crimson (#DA2034) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (354°, 74%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#da2034
RGB
rgb(218, 32, 52)
HSL
hsl(354, 74%, 49%)
HWB
hwb(354 13% 15%)
OKLCH
oklch(57.2% 0.215 23.2)
HSV
hsv(354, 85%, 85%)
LAB
lab(47.22% 68.12 38.40)
LCH
lch(47.22% 78.19 29.41)
CMYK
cmyk(0%, 85%, 76%, 15%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Mater
modifier

Latin mater, mother. As a color modifier, mater implies a Latin-mother-and-Stabat-Mater-and-Madonna quality, the visual register of Stabat-Mater-and-Pietà-mater hand-Latin-mother-and-Stabat-Mater-and-Madonna Stabat-Mater-and-Pietà-mater-and-Marian-iconography mater-and-Latin-mother surfaces under Stabat-Mater-and-Pietà-mater-and-Marian-iconography Roman-and-Counter-Reformation Madonna-iconographic-light. Sits at the modifier-and-Latin end of the grid, parallel to pater and amor in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#da2034
Original
#5f5733
Protanopia
#8c7e2c
Deuteranopia
#f0002b
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.96:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.24:1

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