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Pulsating Ube

#d98ff3
Notes

Pulsating Ube (#D98FF3) is a soft violet with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (284°, 81%, 76%) places it in the highly saturated band at a light lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d98ff3
RGB
rgb(217, 143, 243)
HSL
hsl(284, 81%, 76%)
HWB
hwb(284 56% 5%)
OKLCH
oklch(76.0% 0.158 316.9)
HSV
hsv(284, 41%, 95%)
LAB
lab(70.08% 44.62 -39.13)
LCH
lch(70.08% 59.35 318.75)
CMYK
cmyk(11%, 41%, 0%, 5%)

Etymology

Pulsating
adjective

Latin pulsātio, beating — present-participle of pulsate, sharing root with pellere (to drive). As a color modifier, pulsating implies a saturated-and-beating-and-rhythmic quality, the bright color of rave-and-festival light-show synchronized-pulse rhythmic-emission. Sits at the bright-and-active end of the grid, parallel to throbbing and strobing in usage.

Ube
noun

Filipino purple yam (Dioscorea alata) — a tropical climbing vine cultivated for its deep-violet starchy tuber, the eponymous flavor-base for ube halaya jam, halo-halo shaved-ice dessert, and modern ube cake. Ube color refers to a freshly mashed Dioscorea alata tuber-flesh: a saturated, slightly cool deep violet with the matte finish of anthocyanin-rich starchy yam-pulp. The Tagalog name ube derives from the Cebuano ubi.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d98ff3
Original
#7fa7f7
Protanopia
#92aef0
Deuteranopia
#d89cb6
Tritanopia
#a6a6a6
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
Failon White
2.29:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAAon Black
9.17:1

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